How To Add Tags Active Campaign

The visual designer is instinctive and provides extremely versatile triggers and reactions. For instance, you can connect ActiveCampaign to a third-party software like Slack and trigger a message when a contact tag is updated. Something that ActiveCampaign is significantly missing is a tool for producing landing pages. The software application supports extremely adjustable forms, however you’re delegated develop your own landing pages through your site style software. How To Add Tags Active Campaign.( Image credit: ActiveCampaign) ActiveCampaign takes security seriously and offers a couple layers of defense. On the user end, you can make it possible for two-factor authentication for every single account. On the back end, ActiveCampaign has an internal cybersecurity team that actively looks for points of weakness in the company’s digital facilities.

The business is HIPAA-compliant and makes its SOC 2 report public to assuage any security fears.( Image credit: ActiveCampaign )You can get assist with ActiveCampaign at any time by e-mail or live chat. All accounts feature totally free migration if you’re switching from another CRM or e-mail marketing service. In addition, Expert usersget access to one-on-one training sessions and Business users get free phone assistance. We discovered the assistance short articles to be extremely detailed. ActiveCampaignhas a big and comprehensive online resource center.( Image credit: ActiveCampaign) ActiveCampaign plans differ in rate according to how many contacts you have. The Lite plan begins at$ 9 monthly when paid yearly( or $15 monthly) for 500 contacts and consists of unrestricted e-mails, marketing automation tools, and 3 user accounts. It includes lead and contact scoring, SMS marketing, and integrations. You also get up to 25 user accounts with a Plus membership. The Specialist plan starts at$ 129 monthly when paid annually, or$ 159 when paid month to month. This plan adds machine learning-based features consisting of automated e-mail scheduling and win prediction. If you require endless user accounts or more support, Enterprise plans start from $229 each month. Prices options for ActiveCampaign.( Image credit: ActiveCampaign) If you’re looking for a more affordable option to ActiveCampaign, think about Sendinblue. It provides all the basics for email marketing at a portion of the cost of ActiveCampaign. You can send out 300 e-mails per day for complimentary or 40,000 each month for simply$ 25, and there are no limits on the variety of contacts in your database. ActiveCampaign is an effective platform that combines the finest elements of email marketing with a CRM. How To Add Tags Active Campaign. It boasts special features like automated e-mail scheduling and SMS marketing while also doing a good job with standard tools like marketing automation and e-mail style. The most significant drawback to this platform is the rate – How To Add Tags Active Campaign. 2019 08:18 pm After years of research study, a number of years ago I changed from MailChimp to ActiveCampaign. Why do I like ActiveCampaign a lot? I’ve already done my MailChimp vs.

ActiveCampaign contrast. Now it’s time to do an ActiveCampaign evaluation. This evaluation is likewise readily available as a video, and on your favorite e-reader. If you use my link, you get this free trial, and I get a commission at no additional cost to you. It’s an excellent way to thank me for this review, and to make it possible for me to make more reviews like this one. Here’s what I like about ActiveCampaign, in addition to why that fits my company. My character is such that I wish to dream up the ideal way to do my email marketing, and after that I desire to construct precisely that. I can always do that with ActiveCampaign. I personally have a hard time being restricted by a tool. But some individuals are good at that (How To Add Tags Active Campaign). MailChimp was extremely restricted, and that didn’t fit me and my company. This is because they have a visual, drag-and-drop editor. They were the very first service I encountered that had a drag-and-drop editor, besides InfusionSoft which I wanted to avoid because everyone was calling it” confusionsoft.” The moment I saw ActiveCampaign‘s automation home builder, I was in love (How To Add Tags Active Campaign). Numerous other services have visual editors now, and I’m not sure which ones were just following ActiveCampaign’s lead. You’re probably doing email marketing since you have some objective you wish to meet your potential customers.

With ActiveCampaign, you can track the success of your efforts with objective tracking (How To Add Tags Active Campaign). Due to the fact that you can do just about anything with ActiveCampaign, your objective can be simply about anything whether that’s signing up for a webinar, or buying a product. When I started with ActiveCampaign, they were up and coming. Now they are among the leading email marketing platforms, so they have more integrations than ever. And those integrations tend to be abundant, offering a great deal of control. ActiveCampaign has Message Variables. This is my preferred ActiveCampaign function. You can create a library of plain text or HTML snippets that you can then recycle throughout your.

campaigns. ActiveCampaign has the very best deliverability in the business. This wasn’t easily evident to me. I do believe MailChimp had excellent deliverability, and I once had a deliverability concern with ActiveCampaign( that support rapidly straightened for me). But according to a recent report by Email Tool Tester, ActiveCampaign leads the market with a 97 %deliverability rate. ActiveCampaign has advanced tiers of service.

How To Add Tags Active Campaign

Changing email marketing platforms is a discomfort, so you dislike to need to switch simply due to the fact that your organization grows. With ActiveCampaign, you can upgrade to a” Pro”- level plan, which has extra features such as lead scoring, a CRM, SMS marketing, and on-site chat. ActiveCampaign has competitive rates. No e-mail marketing platform is ideal. Here are things that have actually troubled me about ActiveCampaign: Cumbersome e-mail modifying experience. I got spoiled with MailChimp’s email editor. It’s the most convenient to utilize. ActiveCampaign’s e-mail editor has some weird peculiarities that slow me down. Cumbersome to edit numerous e-mails in an automation. ConvertKit is the very best at this experience. You need to build whatever from scratch. Many e-mail marketing platforms have shortcuts for doing specific things, such as identifying inactive contacts, changing granular subscription preferences, or providing lead magnets. However on ActiveCampaign, you have to build all of these from scratch, which steepens the finding out curve. When I first joined ActiveCampaign, performance was painfully sluggish. I believe they were experiencing growing discomforts, as they have actually rapidly grown to be a dominant email marketing platform. Performance has actually improved significantly, however I still sometimes experience slow performance, primarily in seeing reports. The functions can be overwhelming. Because you can do anything with ActiveCampaign, there are a lot of features to arrange through. If you aren’t happy to put in time to discover the ins and outs of ActiveCampaign, you may be better off with a more basic platform, such as MailChimp, or perhaps ConvertKit is more basic. Now that I have the standard information out of the method, let me inform you about my perspective. I’m an author and podcaster. I construct my list with lead magnets and e-mail courses, and I regularly send original material. I never buy nor offer emails. I sell online courses. In addition to my books, I sell online courses direct to my audience. My payment processor is SendOwl, and ActiveCampaign incorporates with them perfectly.

How To Add Tags Active Campaign

The visual designer is intuitive and uses extremely versatile triggers and reactions. For instance, you can connect ActiveCampaign to a third-party software like Slack and trigger a message when a contact tag is upgraded. One thing that ActiveCampaign is notably missing out on is a tool for developing landing pages. The software supports highly personalized types, but you’re left to develop your own landing pages through your website style software. How To Add Tags Active Campaign.( Image credit: ActiveCampaign) ActiveCampaign takes security seriously and uses a couple layers of defense. On the user end, you can make it possible for two-factor authentication for each account. On the back end, ActiveCampaign has an internal cybersecurity group that actively searches for points of weakness in the business’s digital facilities.

The business is HIPAA-compliant and makes its SOC 2 report public to assuage any security fears.( Image credit: ActiveCampaign )You can get help with ActiveCampaign at any time by e-mail or live chat. All accounts come with free migration if you’re switching from another CRM or email marketing service. In addition, Expert usersget access to one-on-one training sessions and Business users get complimentary phone support. We found the help articles to be very detailed. ActiveCampaignhas a big and in-depth online resource center.( Image credit: ActiveCampaign) ActiveCampaign strategies vary in price according to the number of contacts you have. The Lite plan begins at$ 9 monthly when paid annual( or $15 month-to-month) for 500 contacts and includes unrestricted emails, marketing automation tools, and three user accounts. It adds lead and contact scoring, SMS marketing, and combinations. You also get up to 25 user accounts with a Plus subscription. The Expert strategy begins at$ 129 each month when paid yearly, or$ 159 when paid month to month. This strategy adds machine learning-based features including automated e-mail scheduling and win forecast. If you need unrestricted user accounts or more assistance, Business prepares start from $229 per month. Rates choices for ActiveCampaign.( Image credit: ActiveCampaign) If you’re searching for a less expensive option to ActiveCampaign, think about Sendinblue. It uses all the fundamentals for e-mail marketing at a fraction of the price of ActiveCampaign. You can send out 300 e-mails each day for free or 40,000 per month for simply$ 25, and there are no limitations on the number of contacts in your database. ActiveCampaign is an effective platform that combines the very best elements of e-mail marketing with a CRM. How To Add Tags Active Campaign. It boasts special features like automated email scheduling and SMS marketing while likewise doing a good job with basic tools like marketing automation and e-mail style. The most significant drawback to this platform is the cost – How To Add Tags Active Campaign. 2019 08:18 pm After years of research study, numerous years ago I switched from MailChimp to ActiveCampaign. Why do I like ActiveCampaign a lot? I’ve currently done my MailChimp vs.

ActiveCampaign contrast. Now it’s time to do an ActiveCampaign evaluation. This review is also available as a video, and on your preferred e-reader. If you use my link, you get this complimentary trial, and I get a commission at no additional cost to you. It’s a fantastic method to thank me for this evaluation, and to make it possible for me to make more evaluations like this one. Here’s what I enjoy about ActiveCampaign, along with why that fits my service. My character is such that I desire to think up the proper way to do my email marketing, and after that I wish to build exactly that. I can constantly do that with ActiveCampaign. I personally have a hard time being restricted by a tool. But some people are excellent at that (How To Add Tags Active Campaign). MailChimp was exceptionally minimal, and that didn’t fit me and my business. This is because they have a visual, drag-and-drop editor. They were the first service I discovered that had a drag-and-drop editor, besides InfusionSoft which I desired to avoid due to the fact that everybody was calling it” confusionsoft.” The minute I saw ActiveCampaign‘s automation home builder, I was in love (How To Add Tags Active Campaign). Numerous other services have visual editors now, and I’m not exactly sure which ones were merely following ActiveCampaign’s lead. You’re probably doing e-mail marketing because you have some objective you want to meet your potential customers.

With ActiveCampaign, you can track the success of your efforts with goal tracking (How To Add Tags Active Campaign). Because you can do almost anything with ActiveCampaign, your objective can be practically anything whether that’s registering for a webinar, or purchasing a product. When I began with ActiveCampaign, they were up and coming. Now they’re one of the top email marketing platforms, so they have more combinations than ever. And those integrations tend to be abundant, giving a great deal of control. ActiveCampaign has Message Variables. This is my preferred ActiveCampaign function. You can create a library of plain text or HTML bits that you can then recycle throughout your.

projects. ActiveCampaign has the finest deliverability in the business. This wasn’t easily apparent to me. I do think MailChimp had excellent deliverability, and I once had a deliverability issue with ActiveCampaign( that support rapidly straightened for me). But according to a current report by Email Tool Tester, ActiveCampaign leads the industry with a 97 %deliverability rate. ActiveCampaign has actually advanced tiers of service.

How To Add Tags Active Campaign

Changing e-mail marketing platforms is a discomfort, so you dislike to have to switch just because your business grows. With ActiveCampaign, you can upgrade to a” Pro”- level strategy, which has additional functions such as lead scoring, a CRM, SMS marketing, and on-site chat. ActiveCampaign has competitive rates. No email marketing platform is perfect. Here are things that have troubled me about ActiveCampaign: Clunky e-mail modifying experience. I got spoiled with MailChimp’s email editor. It’s the most convenient to use. ActiveCampaign’s e-mail editor has some strange quirks that slow me down. Cumbersome to modify several emails in an automation. ConvertKit is the very best at this experience. You have to construct everything from scratch. Lots of e-mail marketing platforms have faster ways for doing particular things, such as determining non-active contacts, changing granular membership preferences, or providing lead magnets. However on ActiveCampaign, you have to build all of these from scratch, which steepens the learning curve. When I initially joined ActiveCampaign, efficiency was painfully sluggish. I think they were experiencing growing pains, as they have actually quickly grown to be a dominant email marketing platform. Performance has enhanced drastically, but I still periodically experience sluggish performance, mostly in viewing reports. The features can be overwhelming. Because you can do anything with ActiveCampaign, there are a lot of features to sort through. If you aren’t willing to put in time to discover the ins and outs of ActiveCampaign, you might be much better off with a more simple platform, such as MailChimp, and even ConvertKit is more easy. Now that I have the fundamental details out of the way, let me tell you about my viewpoint. I’m an author and podcaster. I develop my list with lead magnets and email courses, and I regularly send out original material. I never buy nor sell emails. I sell online courses. In addition to my books, I sell online courses direct to my audience. My payment processor is SendOwl, and ActiveCampaign integrates with them perfectly.

How To Add Tags Active Campaign

The visual designer is user-friendly and uses extremely versatile triggers and reactions. For instance, you can connect ActiveCampaign to a third-party software like Slack and set off a message when a contact tag is upgraded. One thing that ActiveCampaign is especially missing is a tool for developing landing pages. The software supports extremely customizable types, however you’re left to create your own landing pages through your site style software application. How To Add Tags Active Campaign.( Image credit: ActiveCampaign) ActiveCampaign takes security seriously and uses a couple layers of defense. On the user end, you can allow two-factor authentication for each account. On the back end, ActiveCampaign has an in-house cybersecurity team that actively searches for points of weak point in the company’s digital facilities.

The company is HIPAA-compliant and makes its SOC 2 report public to mitigate any security worries.( Image credit: ActiveCampaign )You can get assist with ActiveCampaign at any time by email or live chat. All accounts include complimentary migration if you’re switching from another CRM or e-mail marketing service. In addition, Professional usersget access to individually training sessions and Business users get totally free phone support. We found the aid articles to be exceptionally detailed. ActiveCampaignhas a large and detailed online resource center.( Image credit: ActiveCampaign) ActiveCampaign strategies differ in rate according to the number of contacts you have. The Lite plan starts at$ 9 monthly when paid yearly( or $15 monthly) for 500 contacts and consists of endless e-mails, marketing automation tools, and 3 user accounts. It includes lead and contact scoring, SMS marketing, and combinations. You also get up to 25 user accounts with a Plus membership. The Expert strategy begins at$ 129 each month when paid every year, or$ 159 when paid month to month. This plan includes machine learning-based functions consisting of automated email scheduling and win forecast. If you require unlimited user accounts or more support, Enterprise prepares start from $229 each month. Pricing alternatives for ActiveCampaign.( Image credit: ActiveCampaign) If you’re searching for a less expensive alternative to ActiveCampaign, consider Sendinblue. It uses all the essentials for email marketing at a fraction of the cost of ActiveCampaign. You can send 300 e-mails per day totally free or 40,000 monthly for simply$ 25, and there are no limits on the variety of contacts in your database. ActiveCampaign is a powerful platform that integrates the finest aspects of email marketing with a CRM. How To Add Tags Active Campaign. It boasts unique features like automated email scheduling and SMS marketing while likewise doing a nice task with basic tools like marketing automation and e-mail style. The greatest downside to this platform is the rate – How To Add Tags Active Campaign. 2019 08:18 pm After years of research study, numerous years ago I switched from MailChimp to ActiveCampaign. Why do I enjoy ActiveCampaign a lot? I have actually already done my MailChimp vs.

ActiveCampaign comparison. Now it’s time to do an ActiveCampaign evaluation. This review is also available as a video, and on your preferred e-reader. If you use my link, you get this free trial, and I get a commission at no additional expense to you. It’s a great method to thank me for this review, and to make it possible for me to make more reviews like this one. Here’s what I like about ActiveCampaign, in addition to why that fits my business. My character is such that I wish to dream up properly to do my e-mail marketing, and after that I wish to construct precisely that. I can constantly do that with ActiveCampaign. I personally have a hard time being limited by a tool. However some individuals are great at that (How To Add Tags Active Campaign). MailChimp was incredibly limited, which didn’t fit me and my organization. This is due to the fact that they have a visual, drag-and-drop editor. They were the first service I encountered that had a drag-and-drop editor, besides InfusionSoft which I wanted to prevent due to the fact that everybody was calling it” confusionsoft.” The moment I saw ActiveCampaign‘s automation builder, I was in love (How To Add Tags Active Campaign). Numerous other services have visual editors now, and I’m unsure which ones were just following ActiveCampaign’s lead. You’re most likely doing e-mail marketing because you have some goal you want to meet with your potential customers.

With ActiveCampaign, you can track the success of your efforts with goal tracking (How To Add Tags Active Campaign). Since you can do practically anything with ActiveCampaign, your objective can be simply about anything whether that’s registering for a webinar, or buying a product. When I started with ActiveCampaign, they were up and coming. Now they are among the leading e-mail marketing platforms, so they have more combinations than ever. And those combinations tend to be rich, offering a lot of control. ActiveCampaign has Message Variables. This is my favorite ActiveCampaign feature. You can develop a library of plain text or HTML bits that you can then reuse throughout your.

projects. ActiveCampaign has the very best deliverability in business. This wasn’t easily obvious to me. I do believe MailChimp had great deliverability, and I once had a deliverability issue with ActiveCampaign( that assistance quickly corrected the alignment of out for me). However according to a current report by Email Tool Tester, ActiveCampaign leads the industry with a 97 %deliverability rate. ActiveCampaign has advanced tiers of service.

How To Add Tags Active Campaign

Switching e-mail marketing platforms is a pain, so you hate to need to switch just because your company grows. With ActiveCampaign, you can upgrade to a” Pro”- level plan, which has extra functions such as lead scoring, a CRM, SMS marketing, and on-site chat. ActiveCampaign has competitive prices. No email marketing platform is best. Here are things that have bothered me about ActiveCampaign: Cumbersome email editing experience. I got spoiled with MailChimp’s e-mail editor. It’s the most convenient to utilize. ActiveCampaign’s email editor has some unusual peculiarities that slow me down. Cumbersome to edit multiple e-mails in an automation. ConvertKit is the very best at this experience. You need to develop everything from scratch. Many e-mail marketing platforms have faster ways for doing specific things, such as identifying inactive contacts, adjusting granular membership choices, or delivering lead magnets. But on ActiveCampaign, you need to construct all of these from scratch, which steepens the discovering curve. When I initially signed up with ActiveCampaign, efficiency was painfully sluggish. I believe they were experiencing growing pains, as they have actually quickly grown to be a dominant e-mail marketing platform. Performance has actually improved considerably, but I still occasionally experience slow performance, mainly in seeing reports. The features can be frustrating. Since you can do anything with ActiveCampaign, there are a lot of functions to sort through. If you aren’t ready to put in time to learn the ins and outs of ActiveCampaign, you might be better off with a more simple platform, such as MailChimp, or even ConvertKit is more basic. Now that I have the basic information out of the way, let me tell you about my perspective. I’m an author and podcaster. I build my list with lead magnets and email courses, and I frequently send original content. I never purchase nor offer e-mails. I offer online courses. In addition to my books, I sell online courses direct to my audience. My payment processor is SendOwl, and ActiveCampaign integrates with them magnificently.

How To Add Tags Active Campaign

The visual designer is instinctive and offers highly versatile triggers and actions. For example, you can connect ActiveCampaign to a third-party software application like Slack and set off a message when a contact tag is upgraded. One thing that ActiveCampaign is especially missing is a tool for creating landing pages. The software application supports highly adjustable forms, but you’re left to develop your own landing pages through your website design software. How To Add Tags Active Campaign.( Image credit: ActiveCampaign) ActiveCampaign takes security seriously and provides a couple layers of protection. On the user end, you can make it possible for two-factor authentication for every single account. On the back end, ActiveCampaign has an internal cybersecurity group that actively searches for points of weak point in the business’s digital facilities.

The business is HIPAA-compliant and makes its SOC 2 report public to assuage any security fears.( Image credit: ActiveCampaign )You can get aid with ActiveCampaign at any time by email or live chat. All accounts include totally free migration if you’re switching from another CRM or e-mail marketing service. In addition, Professional usersget access to individually training sessions and Enterprise users receive totally free phone support. We discovered the aid posts to be very detailed. ActiveCampaignhas a large and detailed online resource center.( Image credit: ActiveCampaign) ActiveCampaign strategies vary in cost according to the number of contacts you have. The Lite strategy begins at$ 9 per month when paid yearly( or $15 regular monthly) for 500 contacts and includes endless e-mails, marketing automation tools, and three user accounts. It includes lead and contact scoring, SMS marketing, and combinations. You likewise get up to 25 user accounts with a Plus membership. The Professional strategy begins at$ 129 monthly when paid every year, or$ 159 when paid month to month. This plan includes maker learning-based features including automated email scheduling and win prediction. If you need unlimited user accounts or more support, Enterprise plans start from $229 per month. Rates options for ActiveCampaign.( Image credit: ActiveCampaign) If you’re looking for a less expensive alternative to ActiveCampaign, think about Sendinblue. It offers all the essentials for e-mail marketing at a portion of the rate of ActiveCampaign. You can send out 300 e-mails daily totally free or 40,000 per month for simply$ 25, and there are no limits on the variety of contacts in your database. ActiveCampaign is an effective platform that integrates the very best aspects of email marketing with a CRM. How To Add Tags Active Campaign. It boasts unique features like automated e-mail scheduling and SMS marketing while likewise doing a nice task with basic tools like marketing automation and e-mail design. The biggest drawback to this platform is the cost – How To Add Tags Active Campaign. 2019 08:18 pm After years of research study, numerous years ago I switched from MailChimp to ActiveCampaign. Why do I enjoy ActiveCampaign a lot? I have actually currently done my MailChimp vs.

ActiveCampaign contrast. Now it’s time to do an ActiveCampaign review. This review is also readily available as a video, and on your favorite e-reader. If you use my link, you get this totally free trial, and I get a commission at no additional cost to you. It’s an excellent method to thank me for this review, and to make it possible for me to make more reviews like this one. Here’s what I love about ActiveCampaign, along with why that fits my service. My character is such that I wish to think up properly to do my e-mail marketing, and then I desire to develop precisely that. I can always do that with ActiveCampaign. I personally have a hard time being limited by a tool. But some people are great at that (How To Add Tags Active Campaign). MailChimp was very restricted, and that didn’t fit me and my business. This is due to the fact that they have a visual, drag-and-drop editor. They were the very first service I discovered that had a drag-and-drop editor, besides InfusionSoft which I desired to avoid because everyone was calling it” confusionsoft.” The moment I saw ActiveCampaign‘s automation home builder, I remained in love (How To Add Tags Active Campaign). Numerous other services have visual editors now, and I’m not exactly sure which ones were simply following ActiveCampaign’s lead. You’re probably doing email marketing since you have some objective you desire to meet with your prospects.

With ActiveCampaign, you can track the success of your efforts with goal tracking (How To Add Tags Active Campaign). Due to the fact that you can do practically anything with ActiveCampaign, your objective can be practically anything whether that’s signing up for a webinar, or purchasing a product. When I began with ActiveCampaign, they were up and coming. Now they are among the leading email marketing platforms, so they have more integrations than ever. And those combinations tend to be rich, providing a lot of control. ActiveCampaign has Message Variables. This is my preferred ActiveCampaign feature. You can develop a library of plain text or HTML snippets that you can then recycle throughout your.

campaigns. ActiveCampaign has the very best deliverability in business. This wasn’t readily evident to me. I do think MailChimp had great deliverability, and I once had a deliverability issue with ActiveCampaign( that support rapidly straightened for me). However according to a current report by Email Tool Tester, ActiveCampaign leads the industry with a 97 %deliverability rate. ActiveCampaign has actually advanced tiers of service.

How To Add Tags Active Campaign

Changing email marketing platforms is a discomfort, so you hate to have to change just because your organization grows. With ActiveCampaign, you can update to a” Pro”- level strategy, which has extra features such as lead scoring, a CRM, SMS marketing, and on-site chat. ActiveCampaign has competitive pricing. No e-mail marketing platform is perfect. Here are things that have bothered me about ActiveCampaign: Clunky e-mail editing experience. I got spoiled with MailChimp’s e-mail editor. It’s the most convenient to utilize. ActiveCampaign’s e-mail editor has some unusual quirks that slow me down. Troublesome to edit numerous e-mails in an automation. ConvertKit is the very best at this experience. You need to build whatever from scratch. Lots of e-mail marketing platforms have shortcuts for doing specific things, such as determining inactive contacts, adjusting granular membership preferences, or delivering lead magnets. However on ActiveCampaign, you have to construct all of these from scratch, which steepens the finding out curve. When I first joined ActiveCampaign, performance was painfully slow. I believe they were experiencing growing discomforts, as they have actually quickly grown to be a dominant e-mail marketing platform. Efficiency has actually enhanced drastically, however I still sometimes experience slow performance, mainly in seeing reports. The functions can be overwhelming. Due to the fact that you can do anything with ActiveCampaign, there are a great deal of functions to sort through. If you aren’t happy to put in time to learn the ins and outs of ActiveCampaign, you might be better off with a more basic platform, such as MailChimp, and even ConvertKit is more easy. Now that I have the basic information out of the way, let me tell you about my viewpoint. I’m an author and podcaster. I develop my list with lead magnets and email courses, and I frequently send out initial material. I never ever purchase nor sell emails. I sell online courses. In addition to my books, I offer online courses direct to my audience. My payment processor is SendOwl, and ActiveCampaign integrates with them wonderfully.